Not On The High Street Integration Guide

Integrate your Not On The High Street (NOTHS) account with Helm to automate order management, synchronise stock levels, and streamline fulfilment for unique gifts and creative products

What is Not On The High Street

Not On The High Street is a curated online marketplace specialising in personalised, creative, and unique products offered by independent sellers and artisans

Connecting NOTHS to Helm allows sellers to centralise order processing, keep inventory accurate, and manage fulfilment efficiently alongside other sales channels

PROS ✅

CONS ❌

Access to a niche market of creative and personalised products

Requires a valid API URL and API Key issued by NOTHS

Automates order imports and inventory synchronisation

Product data may require customisation fields and unique SKUs

Supports multi-location fulfilment and seller-specific branding

Onboarding and approval processes can be strict

Step-by-Step Setup

From your Helm dashboard:

  1. Navigate to Settings > My Store

  2. Click Add New Sales Channel

  3. Select Not On The High Street from the list of available integrations

  4. Click Install

  5. Enter the required details:

FIELD

DESCRIPTION

Sales Channel Name

Enter a name such as Not On The High Street UK

Sales Channel Logo

Upload the NOTHS logo or your own branded icon

API URL

Enter the full API endpoint provided by NOTHS

API Key

Paste the API key issued by NOTHS during your seller onboarding

  1. Click Continue

Interaction Settings

Configure how Helm interacts with the Not On The High Street:

INTERACTION SETTINGS

DESCRIPTION

Sync Inventory

Automatically import product listings and personalised options

Sync Stock Levels

Keep stock quantities synchronised between Helm and NOTHS

Use Channel Names

Display NOTHS product names on Helm order screens

Max Stock Levels

Set maximum stock levels to control availability

Stock Buffer

Reserve stock quantities to prevent overselling

Auto Merge Orders

Merge multiple orders from the same customer or store

Order Importing Type

Define the date/time from which orders will start importing

Final Steps

  • Click Save once all settings are configured

  • Set the channel to Is Active at the top of the screen

Your Not On The High Street integration is now live - and you’re ready to Take the Helm

Common Issues

ISSUE

SOLUTION

Invalid API URL

Verify the API URL includes HTTPS and the correct endpoint

Invalid API Key

Confirm the API key matches what NOTHS issued

Orders Not Importing

Ensure the channel is active and order import filters are correctly set

Stock Not Syncing

Make sure stock sync settings and SKU mappings are accurate

If you experience issues and need assistance, contact Helm Support