Aniel Integration Guide

Integrate your Aniel Marketplace account with Helm to automate order imports, maintain accurate stock levels, and streamline your automotive parts fulfilment process across Europe

What is Aniel Marketplace

Aniel is a specialist B2B marketplace for automotive parts and accessories, connecting approved sellers with repair professionals, garages, and distributors. It offers a trusted platform for selling OEM and aftermarket parts across a broad European network

By connecting Aniel to Helm, sellers can synchronise inventory, receive and process orders in real time, and manage operations efficiently through one centralised system

PROS ✅

CONS ❌

Access to a specialised network of automotive trade buyers

Requires a valid API URL and API Key issued by Aniel

Real-time order and stock synchronisation via Helm

Marketplace structure may require precise product mapping (e.g. EAN, OEM codes)

Designed for sellers of parts, tools, and automotive accessories

Onboarding may include documentation or supplier vetting

Step-by-Step Setup

From your Helm dashboard:

  1. Navigate to Settings > My Store

  2. Click Add New Sales Channel

  3. Select Aniel from the list of available integrations

  4. Click Install

  5. Enter the required details:

FIELD

DESCRIPTION

Sales Channel Name

Enter a name such as Aniel Auto Parts EU

Sales Channel Logo

Upload the Aniel logo or your company branding

API URL

Use the full API endpoint provided by Aniel (e.g. https://api.anielmarket.com)

API Key

Paste the API key from your Aniel seller account

  1. Click Continue

Interaction Settings

Configure how Helm interacts with your Aniel store:

INTERACTION SETTINGS

DESCRIPTION

Sync Inventory

Automatically download product listings from Aniel

Sync Stock Levels

Keep inventory updated between Helm and Aniel in real time

Use Channel Names

Show Aniel product names on each Helm order for clarity

Max Stock Levels

Cap stock quantities visible on the marketplace

Stock Buffer

Reserve a portion of stock to reduce overselling risks

Auto Merge Orders

Automatically merge multiple orders from the same buyer

Final Steps

  • Click Save once all settings are configured

  • Set the channel to Is Active at the top of the screen

Your Aniel integration is now live - and you’re ready to Take the Helm

Common Issues

ISSUE

SOLUTION

Invalid API URL

Make sure the full API path (with HTTPS and versioning) is entered correctly

Invalid API Key

Ensure the API key is copied exactly and has the right scopes

Orders Not Importing

Check the channel is marked active and the order filters are properly configured

Stock Not Syncing

Confirm stock sync settings are enabled and mapped correctly in Helm

If you experience issues and need assistance, contact Helm Support