Wish Integration Guide

Integrate your Wish store with Helm to automate order imports, keep stock accurate across all platforms and streamline your fulfilment process from one dashboard

What is Wish

Wish is a global eCommerce platform known for offering affordable products directly to consumers, primarily through mobile shopping experiences

By connecting your Wish account to Helm, you can synchronise inventory, automate order flow and manage all your fulfilment operations from one central place

PROS ✅

CONS ❌

Access to a global mobile-first customer base

Requires valid API credentials from the Wish Developer Portal

Automated order syncing and stock management

Strict content and pricing guidelines must be followed

Compatible with various fulfilment models

Marketplace approval and product compliance processes may take time

Step-by-Step Setup

To connect your Wish store with Helm

  1. Register as a Seller
    Sign up at merchant.wish.com and complete your seller onboarding

  2. Create an App in Developer Portal
    Visit wish.com/developer and create an app to obtain your Client ID, Client Secret, and Redirect URI

  3. Log in to Helm
    Go to Settings → My Store

  4. Add New Sales Channel
    Click Add New Sales Channel and select Wish from the list

  5. Connect via OAuth
    Click Connect to Wish and complete the login and authorisation process

Interaction Settings

Tailor how Helm communicates with your Wish store

INTERACTION SETTINGS

DESCRIPTION

Sync Inventory

Automatically import products from Wish into Helm

Sync Stock Levels

Keep your inventory levels synchronised between Helm and Wish

Use Channel Names

Show Wish product names in order records

Max Stock Levels

Set an upper limit on visible stock levels for your products

Stock Buffer

Reserve buffer stock to avoid overselling

Auto Merge Orders

Merge orders placed by the same customer or to the same address

Order Importing Type

Choose the date and time to begin importing Wish orders into Helm

Final Steps

  • Click Save once all settings are configured

  • Set the channel to Is Active at the top of the screen

Your Wish integration is now live - and you’re ready to Take the Helm

Common Issues

ISSUE

SOLUTION

Invalid Redirect URI

Make sure the redirect URI matches what is listed in your Wish developer app

API Authorisation Fails

Confirm your Client ID and Secret are correct and not expired

Orders Not Importing

Check your sync start date and verify that order statuses are mapped properly

Stock Not Syncing

Ensure SKUs match between platforms and stock sync is enabled in Helm

If you experience issues and need assistance, contact Helm Support